Market Dashboards - Price and Occupancy Trends
Market Dashboards are fully automated personalized dashboards that can help you track your location’s STR booking data through easy to digest graphs and insights.
New user accounts with listings imported in PriceLabs will be credited with 1 free dashboard to help you figure out what is happening in your market. Updating the dashboards after the trial costs $9.99 per dashboard per month.
Price and Occupancy Trends
Key Future Dates spotlights
a few dates that have a higher occupancy percentage compared to the dates surrounding them. You can use the dates shown here to spot emerging high-demand periods and adjust pricing and stay requirements accordingly, and you can check out how each of these dates appear on the Future Occupancy Chart below to compare how bookings are being made on surrounding dates.
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The
Future Occupancy, Bookings and Cancellations graph has three lines: Occupancy (in red), Pickup (in red dashed lines), Cancellations (in grey), Occupancy - last year final (in grey dashed lines), and Occupancy - last year today (in grey dot dash lines) made in the selected time frame. In the image below you can see that occupancy for Aug 1st 2023, is at about 29.40% and in the past 30 days almost 11% of listings have seen new bookings, and 4.30% of listings have seen cancellations for that date. The occupancy graph can give you an idea of which dates are still busy and which are low demand dates to think about how you should price your property. The chart will default to showing about the next year's worth of data, but you can use the sliders below the chart or the date range selectors to narrow in on a shorter date range, or select the number of past days for which you'd like to see booking activity.
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The Future Prices graph details how property managers are pricing their properties for future dates. Between this and graph above, you can start to think about the revenue management strategy for your properties. The Median Booked Price line is an estimate of the prices at which listings are getting booked. This line is not shown automatically by default since it's an estimate, but you can add the line to view our estimates along with the percentile graphs by ticking the Median Booked Price box above the graph.
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Day of the Week Occupancy and Price Factor Charts show you the average occupancy and base prices for each day of the week seen over the past 30 days for listings in your selected area.
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